Public Relations News Roundup: Mobile’s Biggest Problem? Forgetting Its Audience, The cost of creating a logo
Avoiding PR Disasters: Five Tips For Integrating Social Media Into Your Communication Plan – Forbes
A recent survey by Continuity Insights showed that 60% of respondents do not have a social media strategy to respond to a disaster. This avoidance of social media is mainly driven by the fear of exposure to reputational risk…
The cost of creating a logo – PR Daily
Logos clearly make an impression on us at an early age, and continue to influence us (or attempt to) throughout our lives. So, how do million-dollar logos ingrain themselves in the minds of toddlers and adults alike? A lot of it has to do with color, the infographic explains.
Simple writing mistakes you should never make – PR Daily
To ensure any grammar mistakes you make are simply typos and not signs you’re ignorant of the rules, take a look at this infographic from ShortStack.
How to make the most of sharing images on Facebook and Twitter – Poynter
Twitter introduced inline image previews last October amid cries that the platform was becoming too much like Facebook. But the change had big implications for news organizations looking to increase engagement and get more readers to share their content.
Mobile’s Biggest Problem? Forgetting Its Audience – Mediapost
It’s easy for the modern CMOs to spend their days chasing the over-connected consumer from platform to platform, and thus lose sight of what their customer actually craves: connection, utility and relevancy. Mobile has further confused the issue.