I have a passion for running. My passion for running is not about how fast I can run, but it is the experience of doing it.  I can be anywhere in the world and I can put on a pair of running shoes and hit the road.  I explore and see things that the average person […]

Having had the recent opportunity to conduct a candidate search for a senior level position on behalf of a Fortune 100 client, I wanted to share a few basic but critical tips: 1. There are people on both sides (Supply side – reply & confirm) Small things, like confirming receipt of an application, can be […]

(Below is a re-post from ProActive Communications’ President Mark Serrano’s blog, PowerTrip) Someone once said that what other people think about you is none of your business. For America’s largest companies, this could not be further from the truth – and some of them had better make it their top priority fast. That reputation is everything […]

SIMPLICITY. It is really at the core of what we do in public affairs and public relations on a day-to-day basis: communicate messages that are critical to clients’ best interests in a way that resonates with target audiences so that they can accept and support those messages with ease. Albert Einstein said, “If you can’t explain […]

Over the years, leadership training conferences at ProActive Communications have proven to be essential opportunities for energizing our business and creating new concepts and innovations in client services as well as new business applications. “Grow Forward” is the theme of the 2011 Summer Leadership Training Week at ProActive Communications.  This year over two-dozen staff members […]

Last week there were a flurry of tweets and blog posts on the latest news – Google had updated the algorithm used for search queries, a change which will no doubt have a major impact effect  across the Internet.  With the new algorithm, online content will be ranked based upon its origins, rather than site […]