(Below is a re-post from ProActive Communications’ President Mark Serrano’s blog, PowerTrip) Crisis management lessons abound for observers across sectors these days – the world is your classroom it would seem, unfortunately. Even highly astute organizational leaders can’t seem to navigate their way out of a crisis without making matters worse. Yet by applying the most […]
Penn State’s PR Crisis Like all of America, I was shocked to hear of the widespread child sex abuse caused by former Penn State defensive coordinator, Jerry Sandusky. Penn State, after all, was looked at as a model for what college athletics should be, and led by one of the most respected men in all […]