Effective messaging is just as much about language as it is about imagery. Words supplement images and add to the story which the pictures are telling. On their own, they can be just as impactful – painting a vivid portrait in the minds of those who hear the message that elicits the messenger’s intended response. […]

I think Stephen Colbert is hilarious. He calls ‘em as he sees ‘em. He’s not afraid to make fun of anybody. And he makes up and uses outlandish words like “Truthiness” and “Wikireality” with the goal of working them into the American lexicon. I’d say he’s done a pretty good job considering “Truthiness” was Merriam […]