By Mark Serrano, President of ProActive Communications In the past, US President’s facing a hostile congress controlled by the opposing party typically issue many more vetoes than those who have a friendly congress supporting their policies. President Obama has only issued two vetoes since becoming president, but that is about to change with the very […]

The ProActive Digital team serves up yet another round of the best digital PR and new media news from the last two weeks. Enjoy! Digital PR, $ocial Media and ROI – Business 2 Community Study finds that one in five marketers say their business is “fundamentally ill-equipped to take advantage of social media.” If Content […]

In the world of political junkies and pundits, you can engage in short lived themes and story lines while the window of opportunity is open. Visually polished content is a hot commodity for the many different skirmishing messages. This consistently creates opportunity. The back and forth between the dueling Presidential campaigns provided just such an opportunity […]